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How Does WeatherTech Define the Auto Industry?

WeatherTech employees working to manufacture WeatherTech FloorLiners in Bolingbrook IL.

The gasoline-fueled engine was invented in the late 19th century, and soon after, race car driving began. With many advancements in the automotive industry, it officially became an organized sport in the 20th century and has been growing ever since. The motorsport has acquired many fans and enthusiasts over the years, including you — and now you’ve decided you want in on the competition.

When people think of WeatherTech, they think high-quality, American-made products that are custom fit, and they think of us as an industry leader in automotive accessories. But how did we get this reputation for excellence?

When we launched our iconic, laser-measured FloorLiner, we revolutionized the aftermarket automotive industry, opening consumers’ eyes to new possibilities. Instead of settling for one-size-fits-all products that leave gaps in protection, now they could own a product that perfectly covers every inch of their footwells. Our product development engineers use advanced tools to reverse engineer complex vehicle geometry, such as floor surfaces, window openings, fenders and other features for each make and model, resulting in a seamless fit for our products.

We have decades of experience in perfecting our manufacturing process, and we continue to invest heavily in world-class product engineering, in-house mold development, and vehicle scanning and rapid prototyping platforms to ensure we are keeping up with the latest technology to continually provide an unparalleled product.

Our entire manufacturing process is on American soil, using American-sourced materials. We don’t have supply chain delays or shipping backlogs that plague other companies. This allows us to continually deliver custom-fit, premium products for thousands of applications. We are poised to keep up with demand as production picks up and car manufacturers introduce new makes and models. In addition, we have the most comprehensive vehicle applications among competitors, providing unmatched availability for long time vehicle owners as well as brand new models.

It's not just our customers who trust our high quality standards. Along with our WeatherTech brand, we supply products to many Original Equipment Manufacturers (OEMs), German luxury automobile manufacturers and other manufacturers worldwide.

We are proactive in environmental sustainability. With responsible manufacturing and engineering practices, we control waste and recycle all unused raw materials from the manufacturing process. By using nationally sourced materials, we are cutting down on the environmental impact from shipping long distances. This not only helps the environment, but helps support the American economy.

So, what does it mean to buy from WeatherTech? It means you are not only helping to support American workers and boost our economy, but you receive a legendary, quality product that is laser-measured for your exact make and model. Who wouldn’t want that?

The information provided on this article is for informational purposes only. The directions and suggestions are based on personal experience and research of the author and are not intended to be professional advice. Readers should use their own discretion and take appropriate precautions when attempting any activity described on this article.
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